Be Different have continued their winning streak by winning a hard fought competitive pitch in order to redesign & build SimplyBeefandLamb.co.uk. The website is the consumer facing site for EBLEX who are responsible for marketing beef and lamb in England and are part of AHDB.
EBLEX are a familiar face on television following their Quality Standard advertising campaign featuring Beefy & Lamby which ran for quite a few years and featured cartoon caricatures of cricket superstars Ian Botham and Allan Lamb.
“It is a shame that Beefy and Lamby are no more,” said Aaron Savage “but EBLEX have such a great creative record that we are absolutely enthralled at the prospects for this web design.
We felt through the pitch process that we had shared ambitions to push things further and give EBLEX and consumers a website that they deserve with lots of bells and whistles. The amount of information is extremely large and so we will have to ensure that all the rich content for recipes, health and fitness is easy to access. We also have some great ideas about functionality which we hope will make this into one of the premium food websites on the web, and make it an essential destination for foodies everywhere.”
Update
Read about the completed simoplybeefandlamb.co.uk website project for EBLEX.